Thursday, April 23, 2009

The End Of Radio Daze?

Is radio as we know it dying? All the big markets show their listening base shrinking. Radio station leaders from a few years ago are fighting for scraps. Advertisers are leaving in droves. There are no ears for their ads.

Who is to blame? Clear Channel is one of the major blame holders in this entertainment debacle. They bought up all stations they could in every market to maximize the ad dollar muscle. They got into politics, trying to influence elections.

But worse of all they homogenized the programing, all stations sounding alike. They ruined the creativity of the on air personalities. Go ahead, flip the channels, who is on, whats his/her name? Kids still listen to music, just not on the radio

Bland. Boring. The greatest sin of all.
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